Everyone secretly or sometimes not-so-secretly loves Victoria's Secret lingerie and clothing. We all know exactly when the semi-annual sale happens just so we can find that highly coveted piece that we've been yearning and can't afford during the regular season.
However, what we didn't know was that Victoria's Secret lingerie have very high level of phthalates.Phthalates are commonly used as plasticizers, meaning that they are added to plastics to increase flexibility, durability, transparency and longevity-all the qualities we appreciate in VS apparel. Phthalates, due to their lack of a covalent bond to plastics are easily leached from their source at a rate which if VS lingerie were held at the same standards as toys in the E.U., would be banned. According to the National Library of Medicine, phthalates are a toxic chemical due to their teratogenic nature, meaning they cause birth defects. They are also considered to be carcinogen (cancer-causing) and may lead to male reproductive system defects.
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| [image via victoriassecret.com] |
However, what we didn't know was that Victoria's Secret lingerie have very high level of phthalates.Phthalates are commonly used as plasticizers, meaning that they are added to plastics to increase flexibility, durability, transparency and longevity-all the qualities we appreciate in VS apparel. Phthalates, due to their lack of a covalent bond to plastics are easily leached from their source at a rate which if VS lingerie were held at the same standards as toys in the E.U., would be banned. According to the National Library of Medicine, phthalates are a toxic chemical due to their teratogenic nature, meaning they cause birth defects. They are also considered to be carcinogen (cancer-causing) and may lead to male reproductive system defects.
If we truly love our body as the ad above states, we should not expose our bodies to this toxic chemical.
Since this discovery by Greenpeace last year, Greenpeace has started a Detox Campaign. So far the brands which have pledges to go toxic free are:
Nike
Adidas
Puma
H&M--you can see my post on H&M here
M&S
C&A
Li-Ning
Zara
Mango
Esprit
Levi's
Uniqlo
Benneton
and of course, Victoria's Secret
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| [image via greenpeace.com |
You can sign the Fashion Manifesto to urge other fashion retailers to phase out harmful toxics in their apparel just like these companies have.
Congrats to Victoria's Secret which has pledged to go toxic-free by 2020!
By then, I should have a decent enough salary that I might not even have to wait til the semi-annual sale to purchase VS clothing-oh and of course, support toxic-free and environmentally friendly clothing too.
Hope you will support these companies which have pledged to follow Greenpeace's Detox Campaign and sign the Fashion Manifesto to urge other companies which have not yet responded.
XOXO,
MissEcoChic
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